PETPHORIA

About

WE'RE PROUD OF OUR STORY

Petphoria is the longest love letter ever written to humankind’s best friend–doggos! Our company was founded by Petreprenuer, Grace, and her furry companion, Beni, as a gift giving solution when boring, overly-processed store brand dog treats just don’t make the cut. Since its grand opening in Madison, Wisconsin in 2020, Petphoria has grown into much, much more, offering a wide variety of luxury dog treats, handmade pooch accessories, (yes–even human  apparel to match!), along with sassy human apparel. So, how exactly did we get here?  

When Grace met Beni, in Los Angeles, it was love at first lick and nothing has been the same since. As a self proclaimed (and a little obsessed) Dog Mom, Grace felt like Beni had her back through thick and thin. Together, they faced anxiety, managed ADHD, and conquered pretty much everything else life and its lemons threw their way. Beni and Grace became frequent guests at events in Los Angeles like barkday parties, bark mitzvahs, and yappy hours (that’s right, yappy hours!). It became clear to Grace that other people felt the same about their beloved pups, thus, Grace and Beni’s search for the pawfect doggo gift ensued. 

After constantly being underwhelmed by plastic packaging of generic treats when shopping for these events, Grace was left wanting for more. 

Grace developed treats made with carefully sourced natural, and limited ingredients packaged in a luxurious, quality paper tube to offer kitchen countertops a pawp of color and packaging almost as cute as your pooch. Most importantly, they’re delicious and packed with the nutrition our best furends need to stay healthy and tail waggin’ happy. But why stop there? Since opening its doors, Petphoria’s product assortment has expanded. We design cheeky apparel for our fellow crazy pet parents and colorful, handmade pet accessories and toys that are so, so fetch–see what we did there?  

Petphoria invites all dog enthusiasts to join their community, promising not just a purchase but an experience that delights both taste buds and hearts. Dive into the Petphoria universe and embrace the joyous celebration of the human-canine bond while making a meaningful difference, one purchase at a time. So what are you waiting  for? Come join the Petphoria pack! 

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THE PETPHORIA DIFFERENCE

LUXURY DOG TREATS

Indulgent treats made with quality natural ingredients sourced and made in the USA. Beautifully packaged for the perfect Barkday gift or casually spoiling your pooch–you know, just an averageTuesday night. Check out our delicious variety of sweet and savory treats, perfect for even themost refined pup pallet. 

ACCESSORIES HANDMADE WITH LOVE

Nothing is as cute as a dog wearing a bandana. Case closed. Our pet accessories are handmade with love, because our dapper doggos deserve it… but also to make you smile. Made with durable materials sturdy enough for rough play, our dogwear and toys are made to last. Don’t worry, we made matching hair scrunchies because yes, we love humans, too!

Petphoria Matching Set For Dogs and Humans
SASSY HUMAN APPAREL

While Fido is hitting the streets dressed to the nines, you better believe we’ve got your threads in mind, too. Our human apparel is the perfect opportunity to wave your crazy pet parent flag high and proud all while looking fabulous, because yes, we know you and your dog are talking mad shit together, and yeah, we made a shirt about it.

OUR PETS ARE FAMILY

Happiness comes in many flavors (Chicken Nugs, anyone?), and perhaps even more importantly, a number of different prints and sizes (S DOGGO to XL DOGGO) for every pup. We strive to make every sniff, lick and wag euphoria for your pet.

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A NOTE FROM GRACE

I’m Grace, founder of Petphoria and my dog, Beni, is my best friend and backbone. I keep Beni at the forefront of my mind with every product and business decision I make. Thank you for purchasing, supporting, and bringing a little euphoria to your furry family members. We couldn’t do this without you.

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